Comparing the Effects of Perceived Enjoyment and Perceived Risk on Hedonic/Utilitarian Smartphone Applications
نویسندگان
چکیده
Despite the widespread adoption of smartphone applications, empirical research that examines the user acceptance on different application types is still scare. This paper empirically compares the effects of perceived enjoyment and perceived risk on hedonic and utilitarian smartphone applications. Our analyses show that perceived enjoyment is a stronger determinant of intention to use a hedonic smartphone application than a utilitarian application. Perceived risk has a significant negative influence on intention to use utilitarian smartphone applications, while it does not have a significant impact on intention to use hedonic applications. Surprisingly, perceived risk has an insignificant effect on perceived usefulness both in utilitarian and hedonic smartphone applications.
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